One of my earlier posts discussed the events of Tuesday, November 25th, and how the Top of Mind Networks Surefire System helped our clients identify literally thousands of refinance opportunities – automatically.
I guess we at Top of Mind learned what seems like a funny lesson now – our system is so powerful that the sheer number of “Opportunitiy Alerts” we sent our clients on 11/25 actually caused many of the major ISP’s like Yahoo, Hotmail, Bellsouth, etc. to temporarily blacklist our domain!
You see, when we identify a potential refinance opportunity on our clients’ behalf, we send them an email we call an “Opportunity Alert”. For example, if you have a borrower on a 30-year fixed mortgage at 6.5% and rates suddenly drop to 5.25%, this triggers our system to notify you via email.
The events of 11/25 set off a frenzy of refinance opportunities in our Surefire System. We began sending thousands of legitimate refi alerts, and even the ISP’s were overwhelmed by Surefire’s success 
.
Obviously, we’ve figured out a way to ensure that we prevent this from happening again in the future. But I couldn’t help but share the experience.
If for some reason you’ve stumbled upon this blog and would like to view a live web demonstration with me, please contact us by phone (866) TOP-MIND or visit our site at http://www.topofmind.com.
Mark Green, President
Top of Mind Networks
