I read a blog about door knocking for short sales and many said they wouldn’t do it! Agents went on to say it was old school, it was not with the times, and it was rude? Hey….If you don’t knock, who will answer.
This takes me to discussions about short sales and talk of an extremely low success rate. Is this because of the type of sale or the way in which the sales were managed? I believe the lack of success for many typically started at the inception of the listing and for others it was at the short sale submission to the lender. Short Sales must be managed, from the proper execution of paperwork to the expectations of the seller and those of the buyer and yes the lender can be managed as well. Short sales require an in depth knowledge of the process and the lien holders you are working with as well as honesty, tenacity, focus and time management just to name a few required tools.
With a process that at times seems to make no sense, there will always appear to be obstacles to the many and opportunity to the few. First you need the right tools, the right expectations and then you need to get in the door!
Opportunity is knocking are you?
James Eichenbaum, Broker California DRE# 00891338, Short Sale Expert, AREA Realty Group, 949-373-7400, http://www.AREA-REALTY-GROUP.com
