Real Estate Industry Blog » Marketing

Stage Your Front Entrance to Make a Good First Impression

Tina Fountain — Fri, 10 Feb 2012 20:40:06 +0000

When you’ve listed your home and your real estate agent is about to show it, the difference is in the details. As potential buyers walk up to your house and open the front door, their senses go off like alarm bells. First impressions are made in less than a few seconds. The last thing you [...]

Case Study: Facebook Ad CTR Jumps by 2000%

Jeff Logue — Fri, 10 Feb 2012 19:18:16 +0000

Recently we began to run a test campaign for our Facebook real estate marketing, and the results have proven to be outrageous. In fact, many of our clients have chosen to implement this very same strategy and have realized a very strong ROI by following some simple but powerful tips. However, our original numbers were [...]

Remodeling Outlook Positive for 2012

Brian Ripp — Thu, 09 Feb 2012 22:47:02 +0000

Like the residential housing market, the remodeling market is showing signs of improvement, according to two leading industry indexes. The National Association of Home Builders’ Remodeling Market Index (RMI) rose five points in the fourth quarter of 2011 from the third quarter, reaching its highest level in five years. Index components measuring current market conditions [...]

Finding A Luxury Laguna Beach Real Estate Agent

Sam Smith — Wed, 01 Feb 2012 05:20:50 +0000

If you are in the market to sell your luxury Laguna Beach home and looking for an agent who specializes in marketing high end homes there are several things you need to incorporate in your search. First, advertising your property to a broad base is crucial. Homes that are listed for over $5 million dollars [...]

Homes for sale in Tempe AZ – Tempe Real Estate

James Sanson — Sun, 29 Jan 2012 17:14:46 +0000

Homes for sale in Tempe AZ Currently there are 259 active real estate listings in Tempe Arizona priced from $9,000.00 to $6,850,000.00 with an average price of $295,218, and a median price of $185,000.00. As you can see the homes for sale in Tempe AZ offers something for everybody. The active days on market for [...]

Get Your Finances Ready for 2012

Brian Ripp — Fri, 27 Jan 2012 16:53:48 +0000

Key points • The new year is a great time to reevaluate where you stand financially. • Consider these five resolutions to reshape your finances in 2012, including tips on budgeting, estate planning and more. • Helpful information for everyone, regardless of age or income. It wouldn’t be the new year without resolutions. But whether [...]

Will Real Estate Social Marketing Overtake SEO?

Jeff Logue — Mon, 09 Jan 2012 12:21:47 +0000

Nothing catches the attention of inquiring minds better than stories of doom and gloom. And for those who have been keeping a watchful eye on the ever increasing hype over how real estate social marketing will completely overtake SEO may relate to what I’m about to say… Shenanigans! That’s right, I’m totally calling their bluff. [...]

Imperfect Real Estate Marketing Videos Make More Money!

Jeff Logue — Thu, 08 Dec 2011 18:44:42 +0000

This may shock you, but I bet that if you were to measure the results between an agent that strives to create perfect and “professional” real estate marketing videos against another that took constant action and didn’t stress over the small details…the latter would win out every single time. And here’s why. Anytime we have [...]

RealEstateRag.com – Another Place for Realtors to Blog

Marc Rasmussen — Tue, 06 Dec 2011 11:33:00 +0000

Need another place to blog and build links? Check out RealEstateRag.com. I will continue to improve the site and make it prettier. Currently, I am using the Thesis wordpress template which seems to be SEO friendly. If you want to blog there just click on “WordPress Admin” in the footer and register. You will see [...]

How Would You React If Your Broker Requested This…

Jeff Logue — Thu, 01 Dec 2011 19:58:48 +0000

Let’s role play for a moment. Pretend that I was your broker, and one day I decided to call you into the office to update you on a few changes that were being made. Since I had been researching and learning more about the power of implementing online real estate marketing strategies, it became apparent [...]